SuperSwell

SuperSwell is an independent production and advisory company founded by producer Claire Brooks and based in Los Angeles and New York.

Through SuperSwell Films, we develop and produce original films — work that is culturally specific, emotionally resonant, and built to reach far beyond the expected audience.

Through SuperSwell Advisory, we help companies, creators, and organizations turn creative material into original entertainment and build the infrastructure that lets creative work compound into something larger than a single project. Our advisory work is grounded in production: we understand what happens after the strategy is approved and someone actually has to develop, finance, package, produce, and bring the work into the world.

Films and Advisory are two expressions of the same conviction: that distinctive creative work, built with intention and backed by the right infrastructure, can generate extraordinary long-term value.

Founder

Claire Brooks

Claire Brooks is an independent producer and creative executive working across film, television, and global production strategy. She previously served as Director of Production at Stephanie Allain’s Homegrown Pictures under its first-look deal with Warner Bros. Television. There, she produced Exhibiting Forgiveness, which premiered in competition at the 2024 Sundance Film Festival, and developed a slate of projects with a particular focus on literary adaptation and intellectual property.

Before joining Homegrown, Claire co-designed and launched the Netflix Emerging Filmmaker Initiative, producing six original short films and establishing a first-of-its-kind, filmmaker-centered incubator and career accelerator within a major Hollywood studio.

Claire currently serves as Executive Director of the Association of Film Commissioners International, leading a network of more than 280 film offices across 50 countries. Her work centers on organizational transformation, systems modernization, strategic partnerships, and the expansion of research and educational opportunities. She represents AFCI around the world, advancing global collaboration and helping strengthen the creative infrastructure and production capacity of screen industries worldwide.

Claire began her career at Illumination Entertainment, where she coordinated global creative marketing campaigns for Despicable Me 2, The Lorax, and The Secret Life of Pets. She’s incredibly proud that some of her earliest work was strategizing how to turn the Minions into global superstars and influencers and it was a success! Her cross-sector career has also included conceptualizing global marketing partnerships for the NBA, producing experiential activations for Nike, and helping open the Alamo Drafthouse in downtown Los Angeles.

Claire is a graduate of NYU Gallatin School of Individualized Study and holds an MFA in Creative Producing from Columbia University’s School of the Arts. She is a 2025–2026 Women In Film Creative Producing Fellow and a 2026–2027 Film Independent Netflix Amplifier Fellow. Originally from New York, she lives in Los Angeles with her husband and daughter.